Unity 3D: Role of Unity 3D in Free-to-Play (F2P) Gaming Arena
Read the Question and Answers that were discussed during the webinar (PDF -429Kb)
Free to play (F2P) games model has transformed the gaming industry; it has opened up a whole new and bigger size of the consumer segment for a game developer, where even a non hardcore gamer can enjoy a game on the go.
Now the F2P model, as the name suggests, is not just about giving free access to the content but also about generating serious revenue. According to Statista, the worldwide In-App Purchase (IAP) revenue is projected to cross 14 billion dollars in 2015.
However, not all F2P games have been successful enough to get a notable share of this big pie. Many successful games apart from having a creative concept, simple controls, intuitive design, etc., have a few more things in common:
- Tracking and analyzing user data
- Striking the right balance between gameplay and monetization
- Tying up with the right Ad-networks
Thank you, for Joining us for an engaging and interactive webinar on “Unity 3D: Role of Unity 3D in Free-to-Play (F2P) Gaming Arena” on Thursday Jan 22, 2015. In this webinar ateendees got the insights on design practices which result in increased revenue and also discussed Unity 3D’s part in a seamless game creation.